Kred awards points on a sliding scale.
You receive Influence Points every time someone interacts with you or your content. 10 Points are assigned for the most common actions, like @replying or retweeting. We give more Points if someone with a large following does something for you, for example if someone with more than 10,000 followers retweets your post.
Influence Points are then translated to your Kred Influence Score. Kred Influence is normalized on a scale with a maximum score of 1,000.You earn Outreach Points each time you do something generous for someone else.
More details on scoring system can be found at Rules.Kred.
Kred is powered by PeopleBrowsr, a leading social analytics and brand engagement company, providing social media brand engagement, data mining intelligence and sophisticated social search. Founded in 2007, PeopleBrowsr is a global industry leader in the social media revolution, building advanced conversation technology to assemble the collective intelligence.
Kred encourages generous online social relationships. It celebrates participation among topical communities and rewards people for sharing interests. We developed Kred Visual to make anyone’s influence easy to understand and make it simple to find what you have in common with others
Kred’s dual scores for inbound and outbound communication capture the complete spectrum of action, from Influence and Outreach. A person with Kred of “719 over 5” has Kred Influence of 719 and is on Kred Outreach Level 5.
Influence is scored on a normalized 1,000 point scale globally and within communities. It measures how effectively someone inspires action. Retweets, replies, likes, comments and new follows all grow Kred on Twitter. If a reaction comes from a person with more than 10,000 followers, it has a greater positive effect on Influence. When you add Facebook to your account, likes, comments,mentions and shares on your wall and the walls of others who have connected their account will also generate points.
In the offline world, your credibility on a subject varies with your level of expertise, and so Kred generates scores based on your unique interests. For example, you may offer advice on Dogs that is retweeted far and wide, and have little to say about Fashion. Kred creates your score for both Communities; in this case, your Influence is likely to be higher among Dog Lovers than Fashionistas.